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Strategic Programming

This workshop will introduce the concept and design of a four-year programmatic strategy addressing high-risk student health and safety issues. The goal is to ensure your campus programmatic efforts are developmental, progressive, consistent, and message-reinforcing.   

We will discuss the importance of having a master calendar and a centralized programming office or committee. Additionally, we will explore programming boards, student activities, and where to situate your campus topic specialists.  

We will cover how to select and prioritize topics and themes. For instance, this year’s strategic focus may be hazing and campus climate, with less emphasis on other issues. Alternatively, alcohol and sexual assault might be the top priorities. We will assess whether certain times of the year are more suitable for programming on specific topics. Furthermore, we will discuss how to develop and implement a progressive curriculum, taking students through an accretive process where one program builds upon the last toward a level of competence that can be assessed and demonstrated.   

During the workshop, we will explore the value of passive and active programming, online and live programming, and various approaches and prevention models. We will also discuss the need for booster messaging and how to evaluate program effectiveness concerning learning outcomes, attitudinal change, and behavioral change. 

Learning Outcomes:

  • Participants will understand the value of a strategic approach to prevention programming.
  • Participants will be able to discuss how programmatic prevention strategies work.
  • Participants will be able to identify key elements of an effective prevention strategy.
  • Participants will understand common programming pitfalls.
  • Participants will be able to differentiate awareness raising, risk reduction, and primary prevention, and identify a variety of effective models.

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